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GoodVat

Comparison tool

GoodVat vs Avalara AvaTax

How GoodVat and Avalara compare on price, filing, country coverage, e-invoicing and integrations, built from each vendor’s own pages. Pick any two tools to compare them.

Showing GoodVat compared with Avalara AvaTax.

Facts checked on against each vendor’s public pages.

GoodVat and Avalara at a glance

GoodVat

End-to-end compliance platform

GoodVat monitors your thresholds, calculates sales tax, VAT and GST at checkout, issues invoices and e-invoices, and has local accountants register you and file your returns. It starts free, and paid plans are one flat monthly price for every state and country, with filing as an optional add-on at published prices.

Starting price
$0 a month
Countries covered
140+ countries
Files returns
Yes*

Choose GoodVat if you’re one of these:

  • small and mid-sized SaaS, digital asset and product companies
  • online businesses selling in several countries
  • teams that want returns filed at a known price
  • platforms that need white-label tax

Avalara AvaTax

Enterprise tax suite

Avalara sells AvaTax calculation with managed US sales tax filing at published per-state prices for businesses under $50M in revenue, and quote-based plans above that. VAT returns, e-invoicing and cross-border coverage are separate products on custom plans.

Starting price
$69 per state a month
Countries covered
190+ countries
Files returns
Yes

Choose Avalara if you’re one of these:

  • US sellers who want managed sales tax filing
  • mid-market and enterprise teams on an ERP
  • businesses with many exempt customers

Key differences between GoodVat and Avalara

  • GoodVat charges one price for every state and country; Avalara charges for each state or market you add.
  • GoodVat includes EU VAT; with Avalara it’s an add-on.
  • GoodVat includes e-invoicing; with Avalara it’s an add-on.

GoodVat starts at $0 a month with a free plan, and paid plans start at $20 a month. That price covers every state and country you sell into. Avalara starts at $69 per state a month (Streamlined Sales Tax plan; $79 per state otherwise, minimum 3 states). Avalara charges for each state or country, so the bill grows with every one you add. Filing is optional with GoodVat: one US state filed for you costs $69 a month. Having one US state’s returns filed costs $79 a month with Avalara.

GoodVat vs Avalara: full comparison

Every row comes from the vendor’s own pricing page, help centre or docs. “Not stated” means the vendor doesn’t say publicly, not that the feature is missing.

GoodVat compared with Avalara AvaTax on pricing, coverage, features, integrations and support, checked November 6, 2026.
CriterionGoodVatAvalara AvaTax
Overview
Type of toolEnd-to-end compliance platformAPI-first sales tax, VAT and GST complianceEnterprise tax suiteBroad tax platform with per-state US filing plans
Built for
  • Small businesses
  • Mid-market
  • SaaS
  • Digital products
  • Ecommerce
  • Marketplaces
  • Payment platforms
  • Small businesses
  • Mid-market
  • Enterprise
  • Ecommerce
Countries covered140+ countries190+ countriesCalculation; 12,000+ US jurisdictions
Head officeUnited KingdomUnited States
Founded20252004Private, owned by Vista Equity Partners since 2022
Pricing
Starting price$0 a monthPaid plans from $20 a month$69 per state a monthStreamlined Sales Tax plan; $79 per state otherwise, minimum 3 states
Pricing modelFlat monthly planMonthly fee per state or country
One price covers every state and countryYesOne plan for every state and countryNoPriced per state
Free planYesNo
Free trialFree plan insteadNot stated
Month to monthYesNot stated
Prices publishedYesPartial
Filing: one US state$69 a monthOptional add-on: every return due in that state, no registration fee$79 a monthCalculation, exemptions and unlimited returns; minimum 3 states
Filing: one country$99 a monthOptional add-on: UK, EU, Canada, Australia and New ZealandQuote onlyVAT returns are quoted on a custom plan
Registration: one US stateFreeIncluded for Streamlined Sales Tax states
Registration: one country$599 one-offUK, EU, Canada, Australia and New ZealandQuote only
Tax coverage
US sales taxYesEvery state and local jurisdictionYesCalculation, nexus tracking and managed filing
EU VATYesYes*VAT reporting on a custom plan
EU One Stop Shop (OSS)YesNot stated
EU Import One Stop Shop (IOSS)YesCalculation and returnsNot stated
UK VATYesNot stated
Canada GST/HSTYesGST/HST, QST and PSTYesGST/HST, PST and QST returns
Australia and New Zealand GSTYesPartialCalculation; filing not stated
Rest of the worldYesNorway, Switzerland, Singapore, India and moreYesCalculation; returns are a separate product
Compliance features
Nexus and threshold monitoringYesUS nexus and VAT/GST thresholdsYesEconomic and physical nexus
Real-time tax calculationYesYes
Tax registrationYes*By local accountants, priced per countryYes*Paid service outside SST states
Return filing and paymentYes*By local accountants, at published pricesYesUS returns and remittance, no per-return fee
Invoices and credit notesYesInvoices and credit notes in the customer’s languageNot stated
E-invoicingYesPeppol, EN 16931, France and SpainYes*Separate e-invoicing product
VAT number validationYesVIES and HMRC checksNot stated
Exemption certificatesYesExemption management includedYesExemption management included
Marketplace facilitator salesYesYesMarketplace sales imported
Developers and platforms
Public APIYesYes
MCP server for AI assistantsYesMCP server for Claude, ChatGPT and CursorYesMCP servers for the AvaTax APIs
White-label for platformsYesFor marketplaces, PSPs and MoR platformsNot stated
Integrations
ShopifyYesYes
WooCommerceYesYes
BigCommerceYesYes
Adobe Commerce (Magento)Coming soonYesAdobe Commerce
AmazonYesYes
EtsyYesNot stated
StripeYesYes
PayPalYesNot stated
ChargebeeComing soonNot stated
QuickBooksYesYes
XeroYesNot stated
NetSuiteYesYes*On custom plans
Integration libraryStores, payment processors, billing and accounting tools1,400+ partner integrations on custom plans
Setup and support
SetupGuided onboardingOur team sets you up, free on every planGuided onboardingGuided implementation; ERP projects take longer
Support channelsemailHuman support from tax expertsNot statedPremium support on custom plans

Yes*: offered as an add-on or on a higher plan; the note under it says how. Via partners: done by a third party. Partial: limited, see the note. Not stated: the vendor doesn’t say publicly.

Strengths and watch-outs

GoodVat

Strengths

  • Registration, calculation, e-invoicing and filing from one provider
  • Filing prices published per US state and per country
  • Free plan, then flat monthly plans with no annual contract
  • 32 live integrations across stores, marketplaces, payments, accounting and AI assistants

Watch-outs

  • A young company compared with Avalara or Vertex
  • Filing outside the US, UK, EU, Canada, Australia and NZ is quoted on request

Avalara AvaTax

Strengths

  • Published per-state US prices with unlimited returns
  • Calculation in 190+ countries and a very large connector library
  • Exemption certificate management built in

Watch-outs

  • VAT, e-invoicing and international filing are quoted separately
  • The $79 per-state plan needs at least three states
  • Premium support and ERP connectors sit on custom plans

GoodVat vs Avalara: FAQ

Answers built from the same facts as the table above.

Is GoodVat cheaper than Avalara?

GoodVat starts at $0 a month with a free plan, and paid plans start at $20 a month. That price covers every state and country you sell into. Avalara starts at $69 per state a month (Streamlined Sales Tax plan; $79 per state otherwise, minimum 3 states). Avalara charges for each state or country, so the bill grows with every one you add. Filing is optional with GoodVat: one US state filed for you costs $69 a month. Having one US state’s returns filed costs $79 a month with Avalara.

Do GoodVat and Avalara file tax returns for you?

GoodVat offers return filing as an add-on (By local accountants, at published prices). Avalara offers return filing (US returns and remittance, no per-return fee). GoodVat offers tax registration as an add-on (By local accountants, priced per country). Avalara offers tax registration as an add-on (Paid service outside SST states).

Which covers more countries, GoodVat or Avalara?

GoodVat calculates tax in 140+ countries. Avalara calculates tax in 190+ countries. GoodVat offers EU VAT. Avalara offers EU VAT as an add-on (VAT reporting on a custom plan).

Do GoodVat and Avalara support e-invoicing?

GoodVat offers e-invoicing (Peppol, EN 16931, France and Spain). Avalara offers e-invoicing as an add-on (Separate e-invoicing product).

Which integrations do GoodVat and Avalara have in common?

Both connect to Shopify, WooCommerce, BigCommerce, Amazon, Stripe and QuickBooks. Only GoodVat lists Etsy, PayPal, Xero and NetSuite. Only Avalara lists Adobe Commerce (Magento).

Who should choose GoodVat, and who should choose Avalara?

GoodVat suits small and mid-sized SaaS, digital asset and product companies, online businesses selling in several countries, teams that want returns filed at a known price and platforms that need white-label tax. Avalara suits US sellers who want managed sales tax filing, mid-market and enterprise teams on an ERP and businesses with many exempt customers.

Sources and method

Every fact comes from the vendor’s own pages, checked November 6, 2026. Where a vendor doesn’t say, we write “Not stated”. GoodVat publishes this comparison and is one of the tools in it. Spotted an error? Email hello@goodvat.com.

Independently reviewed and signed off by accountants in 4 jurisdictions on November 6, 2026, to keep it objective.

Sources for GoodVat

Sources for Avalara AvaTax

Read our in-depth GoodVat vs Avalara guideData as JSONData as CSV

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Want returns filed at a known price?

GoodVat registers you, calculates tax at checkout, sends invoices and files your returns, with filing prices published per US state and per country. Tell us where you sell and we’ll map what you need.

Ask a tax expertor email hello@goodvat.com